I’ve just finished my blogging package ‘The Power of Pictures’.
This is just one of my series of blogging packages I’m creating to help women (and men) towards creating their own successful business blog. The first ones of the series are scheduled to be ready towards the end of July, so watch this space!
I like it when I see pictures in a blog. This isn’t only for photographers and those whose business survives on imagery such as arts and crafts, jewellry and silver-ware, stationery and cards or whatever. I know I am guilty in the fact that I don’t put enough pictures into my blog, but it certainly does make a difference, not ony because it is colourful, but because it enables those who thrive on the visual side of comprehension to understand your point of view better.
But there are a few pointers that you need to know before submitting an image to your blog.
First, do you have copyright? So many pictures are ‘stolen’ from the web, both consciously and unconsciously, but it is a crime. This also includes scanning in images from books or whatever, just like photocopying music, which carries a heavy fine. Please be careful about where your pictures come from.
I generally create my own, or otherwise I pay for my pictures from the web from special websites that provide imagery, usually at very reasonable costs. I’m very much aware of copyright, since my mother said she fell foul of this practice in the beginning of her freelancing days, and had to pay the author more for his picture than her commission for her work. It truly isn’t worth it, as it’s very easy to be found out.
OK, so you have your picture, then it needs to be adapted for the web. I use Photoshop because as an ex-graphic designer I have it to hand. It sizes my pictures by centimetres or pixels (whatever you are used to), transforms the image into RGB which is the correct form for the web (as oppose to CYMK for printing), and can create a myriad of file types that are acceptable for uploading.
And once you’ve created your pictures to the exact specifications, it’s very easy to pop into your post – but to find out how you’re going to have to buy my ‘The Power of Pictures’ blogging package that’s available at the end of July!