One of the aspects of a blog is that it is interactive. This means readers are able to contribute to your blog if they have something to say. Blogging programmes automatically add an area after posts where readers can add their point of view. The ability to comment is also part of the phenomenon Web2.0, which is about interaction on the web.
So, what is special about blogs and commenting? Ordinary websites don’t have areas to put your point across, unless it’s a form to leave your details or send an email. Therefore what you have written is not automatically showed to you afterward for others to read, something that naturally occurs on a blog (unless the blog’s administrator wants to moderate your comment first, to make sure it isn’t spam).
But why should you comment on blogs? Apart from sharing your opinions, your comment may increase the value of the blog post, making it more interest to other readers. The author may also be inclined to respond, and starting a conversation – all adding to the entertainment factor.
Another thing to note, comments are viewed by the search engine spiders as new material, so the more interaction, the more the blog post goes up the search engines.
Comments can vary in content, as their authors can agree or disagree with the topic of the post. As long as you continue to be polite and forthcoming, and your contribution is relevant and resourceful, any comment is good. Sometimes comments lead onto other blog posts, especially if backed up by links. As spiders thrive on links, there are opportunities for comment authors to leave their details.
How do you induce a comment? Simply ask for one, as sometimes it won’t occur to the reader to leave one otherwise. Positioning a question at the bottom of your post may also encourage a response, as well as controversial subject matter. Those who comment are usually used to interaction on the net, and are likely to be avid social networkers, but anything that stimulates a reader to take action is advantageous.
Why is it good to comment? If you want to find your way in your chosen field, visit as many relevant blogs and leave a comment where you can. Then you will begin to get noticed by other bloggers and blog readers, and commenting will also enable you to link back to your blog or website, thus increasing your visitor rate. If you get a name for yourself by leaving good quality comments, visitors are more likely to visit to read your articles, subscribe to your blog and even leave comments themselves.